Task: Create an audio experience that lets the world know that Spotify is now the go-to destination for audiobooks.

Spotify is known for giving its users the best in-app experience with music, podcasts, and even video services. The idea is to create an experience that celebrates the new audiobook content and rewards the listeners.

The Spotify Book Club is a silent party in a real club where listeners come to hear excerpts from the "Book of the Month" and have a Q&A session with the author.

Because this is a party at a real club Spotify will announce it as such. This is an ad that will be played during Spotify podcasts and on YouTube.